If you’re marketing your small business online, then I’m sure you’re familiar with the latest buzzwords… “content marketing”.
What is content marketing? It’s all about creating and sharing valuable content – for free – that attracts potential customers. After all, attraction is the first rule of inbound marketing.
But the real art of content marketing is communicating with your customers and prospects without a hard core “sell, sell, sell” mentality.
Jody Sharpe has over 20 years experience in marketing & branding and is passionate about helping local small businesses grow.