LinkedIn is a professional networking tool and is a great way to build your personal or business brand, stay up-to-date with your network, and gain insights and knowledge in to your industry.

LinkedIn essentially brings business people together in a new and unique way. It can provide an opportunity to establish connections with industry professionals who in days of old, were untouchable. If utilised properly, it can facilitate the engagement between start ups and small business owners with General Managers and company CEOs.

Here are 5 ways to use LinkedIn for Small Business: